Writing as a guest for The Intangible Investor column in IPWatchdog, David Teece examines the growing use of artificial intelligence, and its implications for the intellectual capital and intellectual property rights of firms.
Professor Teece notes, “Firms that will thrive in this new environment are those that use AI-captured knowledge to augment human capability rather than simply substitute for it.”
AI brings a new era for companies and industries. Strong firms need dynamic capabilities more than ever to outpace the competition.